Strategic Marketing
Wine marketing is the communication of your branding, and managing your brand identity throughout your sales channels to effectively reach and convey your identity's messages to your customers. A well-defined, cohesive, relevant brand identity is the foundation of marketing; without it you are just spending dollars.
Our team is serious about branding, and the effective marketing of it. We build and execute a carefully developed branding program to support your current and projected production goals.
our program
Based upon your wine varietals we carefully outline a plan to place your products where your sales will be maximized. We exploit all the marketing channels available to us. In the past 12 months we have successfully:
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Placed a brand in a cruise line wine club. The wine will be served both onboard and delivered to hundreds of customers in their wine club.
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Placed products into multi-state chains. We have successfully place 15 wines, 8 labels into multi-state chains.
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Successfully sold into 17 states our brands.
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Launched several new products in California.
Making the hard decision
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Do you need a team working for you to sell your brands or do you want to work for a large conglomerate that pass on their business expenses to you to sell your wine?
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The question you have to answer is: How much do you want to pay the conglomerates to sell your wine?